I am part of the team at IMG College's Michigan Sports Marketing. IMG College is a newly formed division within IMG that was purchased from Host Communications in November of 2007. Since the acquisition, Michigan has become one of over twenty collegiate properties from across the country that are marketed through IMG College's licensing and multimedia rights services. At Michigan Sports Marketing, we are in charge of selling all marketing and advertising opportunities connected to University of Michigan athletics. I serve in a dual role as a sales and marketing coordinator in addition to my responsibilites as an account excutive. My role as a sales and marketing coordinator is to work with other account executives within our office to develop and implement strategic marketing plans for various prospects and clients. My role as an account executive is to identify local, statewide, national, and worldwide companies that could benefit from a partnership with University of Michigan athletics and ultimately work as a consultant to see what we can offer that best meets their business objectives.
||Sales and Marketing Coordinator / Account Executive
||IMG College - Michigan Sports Marketing
Univeristy of Michigan, School of Kinesiology, BA Sport Management, Ann Arbor, MI
||Nouvel Catholic Central High School, Saginaw, MI