Metro Detroit businesses open "pop-up" stores along Woodward

They come from Pontiac, Ferndale, Troy, Rochester and more. Businesses that are giving Detroit's Woodward a whirl. Why? Short-term rent agreements that let these Metro Detroit businesses test Motown's economic waters.

Excerpt:

"Jon Hughes sees a lane of opportunity in Detroit. As the owner of Downtown Ferndale Bike Shop, he would like to sign a two-month lease in Detroit for space where he can test the urban trails and side streets for interest by city residents and workers in a full-service, cycling aficionados store.

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