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Rochester's Maverick Media creates a few new marketing jobs

metromode, 7/17/2008

Change is a popular word today and it's the reason the people behind Rochester Hills-based Maverick Media decided to break out on their own.

The co-founders, who worked for Hour Detroit and J Walter Thompson, see modern-day marketing changing and a lot of marketing agencies not keeping up with it. Maverick Media was set up to help companies take advantage of new ideas in the modern media landscape.

"A lot of companies are set in the old way of how to get things done," says Marco Eadie, one of Maverick Media's co-founders. "They don't realize how much the web has changed things."

Maverick is pushing this new media marketing for some of its clients, like Melting Pot restaurants and the Red Bull Air Race. It has used business like this grow it number of employees to seven and it hopes to add a few more as new business continues to come in.

"It all depends on what we can pull," Eadie says.

Source: Macro Eadie, co-founder of Maverick Media
Writer: Jon Zemke

Rochester