LinkNotes aims to make QR codes easier to use

LinkNotes is a start-up trying to make its way in the marketplace by combining one complicated thing (QR codes) and one simple thing (Sticky Notes).

The co-founders behind the Belleville-based start-up know that QR codes is a handy technology for those that understand it but also realize that public adoption is slow because the public is having a hard time wrapping its head around the concept. LinkNotes hopes to bridge that divide.

"The whole idea is to make it really simple," says Mark Crawford, founder of LinkNotes.

A QR code is a matrix barcode similar to the traditional bar codes. It is often used to unlock information with a quick scan from a mobile device. LinkNote's technology provides users with a sticky note with a preprinted unique QR code that allows the user to link it to any item online, such as websites or photos. The software platform, which is accessible through the Web and mobile devices, allows users to better communicate with others through QR codes.

The 6-month-old start-up is currently testing its alpha version of the platform. The two-person team behind it is currently applying for patents for the technology and searching out local partners. It hopes to roll out its Beta version early next year.

Source: Mark Crawford, founder of LinkNotes
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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