Software startup iziSurvey launches in Metro Detroit

A European-developed software startup is launching its U.S. operations of out Metro Detroit this winter.

Digital survey startup iziSurvey was first developed at Universum College in Kosovo when a political science professor (Ridvan Peshkopia) and a tech entrepreneur (Mergim Cahani) began talking about the cumbersome and error-prone current system of conducting polls and surveys in a largely paper-based world. They created iziSurvey with an idea of streamlining the surveying process by digitizing it.

"It's not only replacing paper and managing it more effectively overall, but it's adding some features," says Cahani, CEO of iziSurvey. "We can do it better and cheaper."

The startup created mobile software that allows companies to collect and analyze data, creating detailed reports on the information and making it easy to export that information to other sources. Check out a video about the technology here. The software has been used in Europe over the last few months.

The company is launching the North American arm of its company this week out of Rochester Hills. The startup has a team of nine people and is eyeing a move to downtown Detroit over the next couple of months. One of iziSurvey’s executives, Edi Demaj, has worked with tech startups in the M@dison Block and sees that as the right environment to grow the venture.

"We want to be part of Detroit and part of its tech community," says Edi Demaj, chief business development of iziSurvey.

Source: Mergim Cahani, CEO of iziSurvey and Edi Demaj, chief business development of iziSurvey
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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