Bmax USA preps to launch new facility in Pontiac

Bmax USA, a subsidiary of a French tech company called I-Pulse, is setting up its North American presence in Pontiac this year.

The global corporation specializes in technology for metal processing that can be utilized by a variety of industries, such as automotive, energy, aerospace, and packaging. It plans to invest $4.3 million into creating a new facility in Pontiac.

"We considered a number of sites, including Columbus, but decided to go with metro Detroit as we have a potential customer base in the region as well as a large catchment area for the engineering, business, and technical staff we will need," says Paul Lester, director of business development for Bmax USA. "We looked at Wayne, Macomb and Oakland counties and decided upon Oakland County, which has been incredibly supportive and given us many resources to help our start up and continues to do so."

The investment, which comes with a $250,000 grant from the state of Michigan, is expected to create 26 jobs. The firm expects to create those jobs, and probably more, over the next three years.

"I expect to get to that number very much quicker," Lester says.

Work on the next facility at 777 Enterprise Dr. is about to begin. Lester expects the work to wrap up later this year and the firm to begin moving into its new home by late July.

"We will be finalizing the legal paperwork in the next couple of weeks and some remodeling will take place immediately," Lester says.

Source: Paul Lester, director of business development for Bmax USA
Writer: Jon Zemke

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