3Leaf Group got its start with audio books 19 years ago in a room full of tapes. This year it's spinning out a tech startup, 3LG Tech Solutions, that specializes in database management. Make sense? Trust us, it will.
The Oak Park-based firm has grown to include more comprehensive DIY education solutions, such as streaming instructional videos and training assets. That meant a bigger immersion in technology and a lot of information to manage. The next thing the company knew, it had what it took to create solutions for next-generation database technologies.
That prompted the spinout of 3LG Tech Solutuons six months ago. Today the company and its team of a dozen people are putting the finishing touches on the software platform and working to establish sales with big clients. It currently is running a pilot with a Big 4 accounting firm and installing its software at a shoe manufacturer in Florida. It is also targeting government contracts, including sales in the defense sector.
"There are so many needs," says Stuart Newman, president of
3LG Tech Solutions. "There are so many exit points. We believe there is a lot of value we can bring to the table."
3LG Tech Solutions is currently working to land a variety of customers across industries, ranging from automotive to professional services. Newman points out his firm is doing the hard work of making the long sell to big clients that take a long time to make decisions. But when he gets them to bite he expects to make a lot of sales progress quickly, as soon as next year.
"I'd like to have four signed deals by December 31st," Newman says.
Source: Stuart Newman, president of 3LG Tech Solutions
Writer: Jon Zemke
Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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