BoConcept brings Danish decor to downtown Birmingham

A husband-and-wife team opening a Danish furniture store in downtown Birmingham say they are speaking to locals' long-held love of simple, contemporary design.

Steve and Jane Szydek are opening BoConcept at 670 South Woodward this month in a 6,800-square-foot space filled with customizable, modular furniture and accessories that can be combined and assembled in numerous ways. A grand opening with sales and special events is set for Oct. 5.

The Szydeks describe their Danish franchise as a store that offers an affordable shopping experience in a unique environment that's unlike typical furniture showrooms.

“We decided to bring BoConcept to Michigan because for many years Danish furniture thrived in this area and it embraces the need for space, individuality, and great prices,” says Steve Szydek. “The designs feature clean, pure lines and are minimalist and modern. Most everything in the store can be customized in terms of color, style, material and size.”

The BoConcept Birmingham store opening brings the Denmark-based BoConcepts number of stores in North America to 30. It is the first in Michigan. The company has 230 franchise stores and 90 studios in more than 50 countries.

Source: Steve and Jane Szydek, owners, BoConcept Birmingham
Writer: Kim North Shine
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