P2R Associates is an award-winning, strategic public relations and brand communications firm serving a diverse mix of international, national and local companies in a range of industries.  With special expertise in business-to-business communications, P2R has represented clients in the automotive OE, Tier 1 and aftermarket, high-tech manufacturing, aerospace, construction, consulting, defense, retail, design, engineering and exhibit and event management.  Headquartered in Livonia, Mich., P2R provides clients with strategy-driven tactics, superior service and measurable results.